Advance Your 职业生涯 with 数字营销
数字营销是当今经济中最抢手的技能之一, and the earning potential for digital marketers is $70,000或更多. 通过我们与全球数字营销教育领导者的合作, 我们现在为完成课程的学生提供SU数字营销证书和DMI证书.
- 95% of certified DMI members have jobs in digital marketing
- 81% were promoted based on earning the certificate
- 88%的DMI认证会员在高级或管理级别工作
To offer maximum flexibility to enrolled students:
- 我们提供从一门课程到整个证书的多种课程
- 从任何地方学习-我们在Zoom上教授的8周课程,并通过异步学习
- 通过获得Google和Hubspot的额外证书来增加你的价值
- 令人难以置信的价值
- 通过美国市场营销协会(AMA)的可选证书进一步增强您的凭据 requires an additional fee and testing
- Gain the most sought-after skills such as:
- 数字分析
- SEO (Search Engine Optimization)
- social media marketing
- 数字广告
- 电子邮件营销
- 移动营销
- 内容营销
- video and image creation/editing
Explore our tracks in 数字营销:
Don’t have an undergraduate degree? We also offer the same program at the 本科水平.
*also awarded the DMI Digital Essentials Certificate
数字营销 Individual Classes
如果你对数字营销以及如何利用它来发挥你的优势感到好奇,那么个人课程是适合你的.
这些序列, 为期八周的课程(每个3学分)混合了在线Zoom课堂会议和异步作业.
现在注册参加单一课程或申请证书课程
You can select from these classes* in the fall:
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- MKT 数字营销 Strategy
- MKT 533 Social Media and Digital Ad Strategy
And these classes* in the spring:
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- MKT 535 数字营销 Analytics
- MKT 537 数字营销 Practicum
Register for your first class online via Instant Enrollment!
如果你喜欢你正在学习的东西,你可以把这些课程应用到你的学习中 数字营销 Certificate! 你真的只差几门课就能完成了!
*目前在SU攻读工商管理硕士和学位的学生必须联系他们的导师批准注册这些课程.
数字营销 Graduate Certificate Track
我们的数字营销研究生证书课程是为任何拥有学士学位的人提供的,他们想要在自己的技能中增加数字营销能力. 你可能已经承担了处理数字营销的任务,并且想要了解更多, 或者你可能正在寻找一个伟大的方式来启动一个数字营销的职业生涯-无论哪种方式, this certificate will work for you!
这个研究生证书为你在数字营销方面的职位做准备,比如数字营销经理, 强调数字营销的数字广告经理和咨询工作.
您可以在短短8个月内完成这四门课程的证书! 四个顺序, 为期八周的课程融合了在线Zoom课堂会议和异步作业.
该证书在这个令人兴奋的、必要的和不断发展的领域提供了专注的、实用的课程. 这些类是:
-
- MKT 531 数字营销 Strategy
- MKT 533 Social Media and Digital Ad Strategy
- MKT 535 数字营销 Analytics
- MKT 537 数字营销 Practicum
现在就申请 数字营销 Graduate Certificate
Questions or application issues for the certificate? Please contact our Graduate 招生 Office at sugradadmissions@ngskmc-eis.net, 540-665-4581, or text us at 540-401-5709.
你应该选择继续你的数字营销研究吗, you can apply these courses toward a Shenandoah 工商管理硕士 with a 数字营销 Concentration 或者我们的 工商管理硕士 with a 数字营销 Certificate!
工商管理硕士 + 数字营销 Concentration Track
你已经决定,商业领袖是你想要追求的道路. 但, 你想要一些额外的东西-一个焦点,将与你一起成长,让你在所有最新的在线趋势的顶部.
获得你的谢南多厄工商管理硕士与数字营销集中,以提高你的职业生涯或脱颖而出,作为一个数字营销的求职者. In our program, you’ll complete the same amount of coursework as Shenandoah’s regular 工商管理硕士 program and graduate in the same amount of time.
Once you are accepted into the 工商管理硕士课程, 您的顾问将与您合作,将您的数字营销集中课程纳入您的计划.
Questions or application issues for the certificate? Please contact our Graduate 招生 Office at sugradadmissions@ngskmc-eis.net, 540-665-4581, or text us at 540-401-5709.
数字营销方向的工商管理硕士课程要求包括:
Foundation Course (12 credits)
Up to 12 foundation credits 可以免除 对于有适当的本科或研究生准备的学生.
- ACCT 501 Foundations of Accounting (3)
- FIN 502 Foundations of Finance (1.5)
- ECN 501 Foundations of Economics (3)
- MKT 502 Foundations of Marketing (1.5)
- QM 502 Business Statistics (1.5)
- 504 业务分析 (1.5)
工商管理硕士 Core Courses (27 credits)
Core 工商管理硕士 curriculum includes ten required courses.
- ACCT 511 Accounting for Decision Making and Control (3)
- MKT 511 Marketing Management and Strategy (3)
- ECN 516 Global Economics (3)
- MGT 513 Organizational Structure & 行为(3)
- MIS 514 Management Information System (3)
- FIN 517 Financial Management (3)
- SCM 530 Operations and Supply Chain Management (3)
- MGT 535 HR Management and Legal and Ethical Perspectives (3)
- MGT 611 Integrative Management (3)
数字营销 Concentration Courses (9 credits)
选择以下课程中的任意三门来完成你的专注:
- MKT 531 数字营销 Strategy (3)
- MKT 533 Social Media and Digital Ad Strategy (3)
- MKT 535 数字营销 Analytics (3)
- MKT 537 数字营销 Practicum (3)
工商管理硕士 + 数字营销 Certificate Track
你正在攻读数字营销专业的工商管理硕士学位. With one more class, you can graduate with BOTH an 工商管理硕士 和一个 数字营销 Graduate Certificate! Just one extra class equals one additional credential!
现在就申请 工商管理硕士课程 and 数字营销 Certificate.
现在就申请 数字营销 Graduate Certificate
Questions or application issues? Please contact our Graduate 招生 Office at sugradadmissions@ngskmc-eis.net, 540-665-4581, or text us at 540-401-5709.
拥有数字营销证书的工商管理硕士课程要求包括:
Foundation Course (12 credits)
Up to 12 foundation credits 可以免除 对于有适当的本科或研究生准备的学生.
- ACCT 501 Foundations of Accounting (3)
- FIN 502 Foundations of Finance (1.5)
- ECN 501 Foundations of Economics (3)
- MKT 502 Foundations of Marketing (1.5)
- QM 502 Business Statistics (1.5)
- QM 504 业务分析 (1.5)
工商管理硕士 Core Courses (27 credits)
Core 工商管理硕士 curriculum includes ten required courses.
- ACCT 511 Accounting for Decision Making and Control (3)
- MKT 511 Marketing Management and Strategy (3)
- ECN 516 Global Economics (3)
- MGT 513 Organizational Structure & 行为(3)
- MIS 514 Management Information System (3)
- FIN 517 Financial Management (3)
- SCM 530 Operations and Supply Chain Management (3)
- MGT 535 HR Management and Legal and Ethical Perspectives (3)
- MGT 611 Integrative Management (3)
数字营销 Certificate Courses (12 Credits)
四门必修课.
- MKT 531 数字营销 Strategy (3)
- MKT 533 Social Media and Digital Ad Strategy (3)
- MKT 535 数字营销 Analytics (3)
- MKT 537 数字营销 Practicum (3)
与教师见面
商学院的学生和 他们的教授. 学生在学术和专业方面享有密切的专业关系 有全球最大的博彩平台的教师 who mentor them in and out of the classroom. 这仍然是全球最大的博彩平台商业教育的一个标志. Students also benefit from our 的宿舍 谁与教授和学生合作,将学生的注意力扩展到课堂之外.